During Summer 2023, I attended the Cannes Lions International Festival of Creativity as a part of the inaugural group of UF students and faculty. It was the chance to connect with industry leaders and visionaries from global companies. I took part in workshops, events, and seminars. In addition to the festival, I completed coursework that involved collaborating with other students to create international multi-media advertising campaigns.
cannes, france
The festival was one of the most incredible times in my life. To go from hearing from people I admire like Spike Lee and Louis Theroux to attending workshops with companies like Spotify and Pinterest was such a unique and exciting experience. It opened up a whole new world to me and introduced me to careers I didn't even know existed. I was surprised to discover the intersections between Film Production, English, and the Advertising world. I left inspired by the work I saw, people I met, and with a broader view on global creative industries.
Since the festival, I have noticed a visible change in myself as a professional. I left with more confidence and faith in myself as a creative. The connections I made proved that there was a career out there for me that I was worthy of having. This semester I have definitely worked harder, now knowing the kinds of jobs I see for myself in the future. My time in Cannes serves as motivation and inspiration for my work and personal life.
